BBC macht Jukeboxradio
ITConversations hat eine spannende Präsentation über die Zukunft des Radios. BBC-Profis berichten darin unter anderem über ein Experiment: 10 Stunden lang konnte das Publikum via SMS das Musikprogramm bestimmen: 150'000 SMS, von 100'000 Leuten die 6'000 Songs verlangen, 131 gingen über den Sender.
Isn't radio an old, dying medium? What's it doing in a conference on emerging technologies? Matt Biddulph, Paul Hammond, Tom Coates, and Matt Webb show us how radio is a reemerging technology experiencing a resurgence in popularity and relevance. They explore how radio can be improved by introducing feedback mechanisms and by ultimately making it a more social medium. Using principles of social software, the BBC becomes more of a peer than a broadcaster. In the first part of the presentation Matt Biddulph and Paul Hammond explain BBC Radio's experiment with a format called the "Ten-Hour Takeover" in which control of the station's playlist is given over to the listeners.
Der Vortrag hat auch dem O'Reilly-Radar gefallen. Die Slides der Präsentation sind hochspannend, äusserst anregend und voller wertvoller Erfahrungen!
Isn't radio an old, dying medium? What's it doing in a conference on emerging technologies? Matt Biddulph, Paul Hammond, Tom Coates, and Matt Webb show us how radio is a reemerging technology experiencing a resurgence in popularity and relevance. They explore how radio can be improved by introducing feedback mechanisms and by ultimately making it a more social medium. Using principles of social software, the BBC becomes more of a peer than a broadcaster. In the first part of the presentation Matt Biddulph and Paul Hammond explain BBC Radio's experiment with a format called the "Ten-Hour Takeover" in which control of the station's playlist is given over to the listeners.
Der Vortrag hat auch dem O'Reilly-Radar gefallen. Die Slides der Präsentation sind hochspannend, äusserst anregend und voller wertvoller Erfahrungen!
gehört zur "Abt. technik" - patpatpat - Freitag, 22. Juli 2005, 17:17
